Developing Cannabis 2.0 Products
In October of 2019, the federal government announced the legalization of Cannabis 2.0 products, including cannabis-infused edibles, vaporizers, beverages, oils, and topicals. The introduction of these new product categories enhanced the retail cannabis market dramatically, sky-rocketing sales by 120%, and tallying over $2.6 billion in revenue since 2019. Cannabis 2.0 products promised future growth over…